Frequency of posting is one of those things that can make or break your social media presence. As you can imagine, it’s not always a desperately easy balance to strike – post too often and you quickly become ignored. Post too infrequently, however, and your very...
The thing about blogs is that they need to be regularly updated to remain relevant to readers and search engine rankings. Finding fresh ideas for new content can seem a challenge, so, if you’re struggling, here are a few things to try out: Conference schedules or...
Online trends come and go, but Instagram, the photo and video-sharing social network service which Facebook owns, and which was launched in October 2010, has stuck around and remains a key part of any brand’s social media arsenal. The good news is that there are...