High-Performing E-Commerce Websites in 2023

Competitive e-commerce Websites for 2023

We’ve been building e-commerce websites for more than 15 years, helping brands across the UK and beyond to increase their online presence and maximise sales. Our innovative in-house team of web designers and developers will work with you to establish the best online selling platform for your brand so that it is scaled to your company’s size and matches your needs and requirements (and not just ours!). Whether you use Shopify, WooCommerce or Magento, we can build you the perfect website with all the functionality and features you need to yield real results and convert users to online sales.

Did you know internet shopping is more popular in the UK than in any other country? Consumer e-commerce now accounts for 30% of the total retail market in the UK (up from 20% in 2020).

Search Engine Optimisation For e-commerce

We have been helping e-commerce customers to improve their ranking in the search engine results pages (SERPs) and drive more traffic to their websites for over 15 years. By implementing effective SEO strategies such as keyword optimisation, content creation and link building, our experienced team can help e-commerce websites boost their visibility while enhancing the credibility of any e-commerce website.

These improvements lead to significantly more potential customers finding and visiting the website, ultimately resulting in increased sales and revenue for the business. In addition to improving the ranking of an e-commerce website in the SERPs, we can also help improve your website’s user experience, making it easier for customers to find the products they are looking for and purchase.

47% of consumers expect a website to load in less than 2 seconds, while 40% of consumers will abandon a website that takes more than 3 seconds to load. How much would that cost your business?

Prioritise Mobile Responsiveness

Mobile responsiveness refers to a website’s ability to adapt and display correctly on devices with different screen sizes, such as smartphones and tablets.

As people increasingly access the internet through mobile devices, websites need to be mobile responsive to provide these users with a good experience. If a website is not mobile responsive, it can be difficult to navigate and use on mobile devices, leading to a poor user experience and driving away potential customers.

In addition, Google has stated that mobile responsiveness is a ranking factor for search results, meaning that non-responsive websites may be ranked lower in these. This can make it harder for users to find and access a non-responsive website, which can impact the visibility and success of the business.

To ensure that a website is accessible and user-friendly for all users and to improve its search engine ranking and visibility, websites must be mobile-responsive.

Did you know that 69% of online sales in the UK in 2022 were completed on mobile devices?

Google Shopping

Google Shopping is a powerful tool that can help businesses increase online sales and drive more traffic to their website. When a business is set up with Google Shopping, their products will appear on the Shopping tab on search results, making them more visible to potential customers.

One of the key benefits of Google Shopping is that it allows businesses to reach a wider audience and increase brand visibility. By appearing on the Shopping tab on search results, businesses can attract more potential customers and drive traffic to their website.

In addition, Google has recently allowed brands in the UK to use Google Shopping without spending money on advertisements. This means that even if a business does not have a budget for cost-per-click advertising, they can still benefit from the increased visibility and potential sales offered by Google Shopping.

Overall, Google Shopping is a valuable tool for businesses looking to increase online sales and drive traffic to their website. It can help businesses reach a wider audience, increase brand visibility, and attract potential customers to their website. Let’s get you set up properly.

Did you know that 69% of online sales in the UK in 2022 were completed on mobile devices?

How can we help your business?

As a full-service digital marketing agency, we design, develop and grow e-commerce websites at all stages. We can help in a variety of ways, including:

Website design and development: Design and develop a professional and user-friendly e-commerce website optimised for conversions.
Search engine optimization (SEO): Improve search engine results pages (SERPs) rankings through various SEO techniques, driving more website traffic and increasing sales.
Social media marketing: Build and manage the social media presence of an e-commerce website, creating and sharing content, and engaging with followers to drive targeted traffic to the website.
Email marketing: Design and send targeted email campaigns to promote the products and services of an e-commerce website to potential customers.
Pay-per-click (PPC) advertising: Create and manage PPC campaigns for e-commerce websites, driving targeted website traffic and increasing sales.

Our full-service digital marketing agency can help your e-commerce website to increase its online presence, drive traffic and sales, therefore improving its overall performance.